The Right Time to Hire a VP of Sales for Your Startup

Amy Volas
8 min readNov 29, 2020

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I’m a co-founder/host of a community called Thursday Night Sales and this topic came up in a chat I had with one of our members.

They told me their company (SMB focused) has a growing sales team that is currently led by the CEO. They’d tried hiring a Head of Sales, but it turned out to be a bad hire and they had to let that person go.

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Amy Volas

Helping SaaS startups hire executive Sales and CS leaders without the cringe ⋆ Personally closed $100MM+ ⋆ Founder/CEO ⋆ 2 Exits ⋆ LP ⋆ Sharing lessons here